Marketing Impact Analysis
Correlating marketing efforts with foot traffic and funding outcomes
Select Outcome Metric
Paid Admissions
Memberships
Donations
GA
Google Analytics
Avg Daily Visitors
847
Total (10 mo)
254k
MC
Mailchimp
Emails Sent
28.4k
Emails Opened
11.2k
Open Rate
39%
IG
Instagram
Reach
185k
Engagement
12.8k
Shares
1.2k
Monthly Paid Admissions
6,428
Average per month (Jan-Oct 2025)
Marketing Channels vs Paid Admissions (Monthly)
Key Insights